The Trials of Dan and Dave - 99% Invisible
TBT: Dan and Dave and Reebok and the biggest debacle in Olympic advertising history | FOX Sports
Olympic Decathlon Champion Bryan Clay Falters at Trials - The New York Times
Dan and Dave case study v4
Reebok Commercials - Dan and Dave - 1992 - YouTube
Reebok Pump - Wikipedia
Olympics: Reebok's $30m Dan and Dave advertising campaign flop
25 years later, 'Dan & Dave' still defines the former decathletes | Sports | bendbulletin.com
Reebok - Dan and Dave part 4 (1992) - 0:15 (USA) Adland®
/arc-anglerfish-arc2-prod-dmn.s3.amazonaws.com/public/N7DXVFTPJSEHMJGFF2VJ5VHMLA.jpg "I dislike sports, but I couldn't quit listening to ESPN's podcast about Dan O'Brien and Dave Johnson")
I dislike sports, but I couldn't quit listening to ESPN's podcast about Dan O'Brien and Dave Johnson
Darren Rovell on Twitter: "This week in 1992: Dave Johnson, the man behind Reebok's $25M “Dan vs. Dave” campaign, wins bronze in Olympic decathlon. Ad campaign went bust when Dan O'Brien failed
Dan O'Brien and Dave Johnson | Summer olympic games, Olympic games, Summer olympics
Olympics: Reebok's $30m Dan and Dave advertising campaign flop | news.com.au — Australia's leading news site
Dan and Dave – Dan O'Brien
Dan vs. Dave: 20 Years Later
Dan and Dave & The $30 Million Campaign
Reebok made decathletes Dan O'Brien and Dave Johnson the center of a memorable 1992 marketing campaign that backfired on the road to the Barcelona Olympics
The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave – Chicago Tribune
The Trials of Dan and Dave - 99% Invisible
110 Decathlete Dave Johnson Photos and Premium High Res Pictures - Getty Images
I Love The 90's - Who remembers these Dan vs Dave Reebok... | Facebook
Dave Johnson | National Speakers Bureau
Darren Rovell on Twitter: "25 Years Ago Today: Dan O'Brien fails to qualify for Olympics, destroying Reebok's $25M "Dan vs. Dave" campaign https://t.co/fkefjrnfaN" / Twitter
Dan vs. Dave dream dies at 1992 Olympic Trials | NBC Sports - YouTube
Dan and Dave, Part 2: Two regular dudes go head-to-head with stud athletes at Pizza Hut event
Casual portrait of decathletes Dan O'Brien and Dave Johnson posing... News Photo - Getty Images
